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Cookie Policy

Cookie Policy for the website www.invitro.md

This Cookie Policy describes the types of cookies used on the website www.invitro.md (hereinafter referred to as the “Site”), the purposes for which they are used, as well as the ways in which users can manage their privacy preferences.

1. What are cookies?

Cookies are small text fragments stored on your device (computer, smartphone, or tablet) when you visit a website. They allow the website to recognize your device, remember your preferences (for example, shopping cart contents, language settings, or consent preferences), and ensure the proper and secure functioning of the service.

2. Categories of cookies used on the website

The website www.invitro.md uses cookies structured into the following categories:

  • Strictly necessary and functional cookies (First-party): These are set by the website platform (Laravel). They ensure the basic functionality of the service, maintain the user session, enable the shopping cart for ordering medical services, and protect against cyberattacks. Without these cookies, the website cannot function properly.
  • Security and infrastructure cookies: These are used to protect the website against malicious traffic and automated bots.
  • Analytics cookies: These collect anonymized statistical data about visits and user behavior on the website in order to improve the interface and quality of services.
  • Marketing and advertising cookies: These are used to link clicks on advertisements to targeted actions (conversions) and to evaluate the effectiveness of marketing campaigns.

3. Complete list of cookies used

The table below provides detailed information about all cookies processed by the website www.invitro.md:

Cookie Name

Category

Purpose / Description

Source / Service

Type

invitromd_session

Functional (Necessary)

Primary session cookie of the web application (Laravel). Maintains the user session state, authentication, and form tokens.

First-party (www.invitro.md)

First-party

XSRF-TOKEN

Security (Necessary)

Protection token against Cross-Site Request Forgery (CSRF) attacks. Ensures secure form submission.

First-party (www.invitro.md)

First-party

cart

Functional (Necessary)

Encrypted cookie that stores the contents of the shopping cart (selected tests and medical packages).

First-party (www.invitro.md)

First-party

cf_clearance

Security / Infrastructure

Cloudflare service cookie. Confirms that the user has passed the anti-bot verification (CAPTCHA/Challenge), preventing repeated checks.

Cloudflare

First-party / Third-party

cookie_analytics

Consent Management

First-party website cookie. Stores the user’s consent choice for analytics cookies (0 = declined, 1 = accepted).

First-party (www.invitro.md)

First-party

cookie_marketing

Consent Management

First-party website cookie. Stores the user’s consent choice for marketing/advertising cookies (0 = declined, 1 = accepted).

First-party (www.invitro.md)

First-party

_ga

Analytics

Google Analytics service. Used to distinguish and track unique users and sessions on the website.

Google Analytics

Third-party

_ga_*

(_ga_VSP5LQ2PPQ)

Analytics

Google Analytics 4 (GA4) service. Monitors session status and the data stream identifier.

Google Analytics

Third-party

tmr_lvid

Analytics / Tracking

op.Mail.Ru service. Records a unique visitor identifier for web analytics.

Top.Mail.Ru

Third-party

tmr_lvidTS

Analytics / Tracking

Top.Mail.Ru service. Stores the visit timestamp for accurate session calculation.

Top.Mail.Ru

Third-party

_fbp

Marketing / Remarketing

Meta service (Facebook Pixel). Identifies visitors for advertising tracking, analytics, and social media retargeting.

Meta / Facebook

Third-party

_gcl_au

Marketing / Conversions

Google Conversion Linker cookie (Google Ads). Records and links ad clicks to conversions on the website.

Google Ads

Third-party

4. Managing Cookie Consent

You have full control over the processing of optional cookies:

4.1. Consent Banner on the Website (Consent Banner)

When accessing the website, through the consent management window, you can accept or reject analytics and marketing cookies. Your choice is stored in the dedicated cookie_analytics and cookie_marketing cookies. You can change your choice at any time by accessing the cookie settings in the footer of the page.

4.2. Browser Settings

You can also block or delete cookies through your web browser settings. Please note that disabling strictly necessary cookies (such as invitromd_session, XSRF-TOKEN, cart, or cf_clearance) may make it impossible to place orders or use your personal account.

5. Contacts and Updates

This Policy may be updated periodically to reflect changes in the technologies used or applicable legal requirements. The updated version is always published on the www.invitro.md website.

6. Your Rights and Contact Details

In accordance with Law No. 195/2024, you have the right to access, rectify, and delete data, restrict processing, and object to processing.

To exercise these rights or for any questions related to this Cookie Policy, you may contact the Data Protection Officer (DPO):

  • E-mail: [email protected]
  • Postal address: “Invitro Diagnostics” S.R.L., 19/1 Nicolae Testemițanu St., Chisinau, Republic of Moldova
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